Ever had that sinking feeling when you realize the back of your dress is tucked up into your knickers, or if you’re a guy, that there’s toilet paper stuck to the sole of your shoe?
That feeling?
It’s nothing compared to the feeling you get when you hear the words…
Cease and desist.
Or…
Someone just stole your website copy.
Or…
So-and-So just copied your awesome online program word-for-word.
Or…
You owe $23,000 in back taxes…
Or…
You can’t use that tag-line… it’s already trademarked by someone else.
Or… the one we REALLY don’t want to hear…
YOU’VE BEEN SERVED.
Your online business, including (especially!) your website, needs protection from online swindlers, shysters, scallawags, pickpockets, kleptomaniacs, and copycats who don’t think twice about using other people’s work and calling it their own.
You also have to make sure you stay inside the legal lines when it comes to respecting the copyrighted works and trademarks belonging to fellow entrepreneurs. Yes, the lines get blurred, but that doesn’t let you off the hook–it’s your responsibility to make sure you’re not infringing on someone else’s intellectual property rights.
My job, as I see it, is to keep you informed as to the steps you can take to cover your assets online.
So you can keep doing business at the speed of badass.